How to vet a guest post site
How to vet a guest post site
Vet a guest-post site by checking its recent articles, topic relevance, editorial contacts and proposed placement scope. Compare supplied prices and metrics only after the publication makes sense for your audience. Ask for metric sources and dates, agree paid-link disclosure, and record questions about delivery and replacement terms before committing to an order.
What should I inspect on the publication?
Read recent articles and their sources. Check whether the proposed topic fits the publication, and ask who will review it. Confirm the article or page scope and the applicable terms.
Which catalogue fields can help my shortlist?
Use topic, country, language, price and supplied metrics as comparison fields. Country alone does not verify audience geography, and an unavailable metric is not evidence of zero performance.
What are the warning signs of a link farm?
Be cautious when a site publishes on many unrelated topics side by side, has no named authors or editorial contact, shows many outbound commercial links in each article, or has recent posts that read as written only to carry a link. A “write for us” page that accepts any topic is another signal. None of these alone proves a problem, but several together should take a site off your shortlist.
How can I check the traffic is real?
Ask the publisher which tool supplied the figure and when it was measured, then look at whether the site ranks for searches related to its own topic. A site whose estimated traffic comes from unrelated keywords, or that fell sharply recently, may not reach the audience the number suggests.
What should I agree before paying?
Agree the article scope or target page, the number and type of links, the sponsored label and link attribute, the expected publication date, and what happens if the post is removed or edited later. Keep that agreement in writing with the order.
Metric definitions
- DA — Domain Authority
- Moz’s relative authority score. Moz’s scoring guide.
- DR — Domain Rating
- Ahrefs’ relative measure of backlink-profile strength on a 0–100 scale. Ahrefs’ DR definition.
- Traffic estimate
- A supplier’s estimated traffic figure. Confirm its provider, method and measurement date; it is not verified analytics. Missing values appear as Unavailable.
Sources
Sources checked October 9, 2026.
Which publications should I compare next?
Compare guest posting sites by niche, browse placement prices up to $50, or review the full active catalogue.